Clay vs Jasper
Which AI AI Marketing tool is better in 2026?
Clay
AI-powered sales prospecting and data enrichment.
Jasper
AI copilot for enterprise marketing teams.
Side-by-side
| Clay | Jasper | |
|---|---|---|
| Tagline | AI-powered sales prospecting and data enrichment. | AI copilot for enterprise marketing teams. |
| Founded | 2017 | 2021 |
| HQ | New York, US | Austin, US |
| Employees | 51-200 | 201-500 |
| Total funding | $40M | $131M |
| Latest round | Series B · Jan 18, 2024 | Series A · Oct 18, 2022 |
| Valuation | — | — |
| Pricing | Paid · From $149/mo | Paid · From $49/mo |
| Free plan | — | — |
| Free trial | — | — |
| Categories |
🟢 Strengths of Clay
- More mature (2017)
🔵 Strengths of Jasper
- Has raised more capital ($131M vs $40M)
- Higher Neuron score (60 vs 49)
- Lower starting price ($49/mo)
- Newer company (2021)
Which should you choose?
Choose Jasper if price matters most — it starts at Paid · From $49/mo, which is friendlier for teams watching burn. Both AI Marketing tools ship core features, so the cost delta often decides it for small teams and solo operators.
Choose Jasper if you want the most established option — it has raised $131M, suggesting more runway for enterprise features, support, and long-term roadmap. For mission-critical workflows or larger teams, that stability often outweighs a lower monthly price.
💸 Deals
Get 20% off Jasper Creator for 3 months
Exclusive NeuronFeed deal — save 20% on your first 3 months of Jasper Creator plan.
NEURON20 Terms: Valid for new customers only. Applies to Creator plan.
Frequently asked questions
Clay vs Jasper — which is better?
It depends on your priority. Clay is the leaner option; Jasper is cheaper to start. See the side-by-side table above.
Is Clay cheaper than Jasper?
No — Jasper starts at Paid · From $49/mo, while Clay starts at Paid · From $149/mo.
Do Clay and Jasper offer free plans?
Clay: Paid only. Jasper: Paid only.
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